Secrets of Technology for Small Business

Almost all businesses today use some form of IT technology today. Previously, the majority of the software was not integra table, which means that we had to look in a variety of places to get an answer. It also means that many businesses are duplicating efforts (data entry) to achieve a relatively simple task.

The answer can be as simple as blending certain off the shelf hardware and software to achieve a very cost effective solution.

Relational databases are the key and there are a number of inexpensive software solutions for small - medium businesses that can be purchased right off the shelf that are Integra table. One of the most utilized software solution combinations is a QuickBooks product and ACT. These products are designed to interface (module) your accounting and customer profile database offer tremendous flexibility in developing a CRM & SA solution to increase sales and improve customer retention. The utilization of these products can be expanded to levels that come close to software costing thousands more.

The most important aspect of all this is that both software products are very user friendly and the true value (ROI) of a software product is to fully utilize it's capabilities - these products make that very easy. There are two key steps that a business needs to take, one is being to be open to changing the way you do business to take full advantage of the software; and the second being get some knowledgeable advice from someone who knows how to blend business & technology when you first start out.

This will not only leap you over hours of trial and error but will also educate you to the level of being able to modify the system yourself - savings hundreds if not thousands of dollars.

Increasing sales is one of the top objectives of every business today and technology can help.  It's easier and less expensive than you think.

Steven J. Krisfalusy

Business & Technology Architect

SJK Beringer Group