Networking Strategies

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Harness the Power of the Pen or Keyboard
written on March 20, 2013 by Phil Stella
Networking Strategies

Whether you’re marketing your products or services or those of your employer, harness the ‘Power of the Pen’ as another simple, quick and no-cost self-marketing strategy.

 

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Linked In with Style and Class
written on January 29, 2013 by Phil Stella
Networking Strategies

How often does this happen to you? The day after you attend a COSE or another networking event, you get a few generic email requests to Linked In with people you chatted with for two minutes.

 

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Harness the Power of the Pro Bono
written on January 07, 2013 by Phil Stella
Networking Strategies

Whether you’re marketing the products or services of your employer or your own business or just simply enhancing your image and value to the people you work for and with, the Power of the Pro Bono can be a simple, quick and no-cost self-marketing strategy.

 

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Next Moves After the Elevator Speech
written on December 18, 2012 by Phil Stella
Networking Strategies

After delivering your effective Elevator Speech, you have several options to continue the conversation, enhance a potentially beneficial new business relationship and learn more about the other person.

 

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Business Card Finesse
written on October 12, 2012 by Phil Stella
Networking Strategies

At a recent COSE Networking event, a member commented that she regularly gives her business cards to anyone and everyone. MindSpring readers know that I take the opposite point of view and here’s a summary of that perspective. I’ve been dealing with Power Networking Strategies for over 20 years and one of those Strategies is ‘Networking with Business Card Finesse’. Simply put, I encourage networkers NOT to give their cards to anyone!  Here’s what I do recommend:

 

 

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Networking for Introverts
written on July 13, 2012 by Phil Stella
Networking Strategies

I recently got a note from a MindSpring reader who admitted to being very introverted, but still wanted to improve her networking results.  I thought you might benefit from what I shared, so here’s a summary of my comments. Introverted people have the potential of being better networkers than extroverts … really.  They talk less, but listen more.  They’d rather ask than tell.  These are great qualities for a networker who wants to make the best possible first impression when engaging strangers. more...

Energize Email
written on July 06, 2012 by Phil Stella
Networking Strategies

Every time you send an email to a customer, colleague or manager, it projects an image of your professionalism, competency and courtesy. That image should be positive whenever possible, or at least neutral, but never negative.  COSE All-Star Christine Zust is a communications expert, author, trainer, speaker … and a long-time friend and colleague. She regularly shares her concept that "everything you do positions you!" Therefore, every email you send at work positions you and your best possible positive image.

 

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Phone Power Strategies
written on May 24, 2012 by Phil Stella
Networking Strategies

We all spend a lot of time on the phone, talking with customers, colleagues and co-workers. Can you imagine doing your job or running your business without your cell phone? I can’t.

And we often use the phone to enhance networking relationships or even begin them. Yet, making the most of this invaluable resource has little to do with the technology of the tool. It has everything to do with the simple communication strategies blended with uncommon sense and uncommon courtesy of the user.

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Challenge Your Networking Habits
written on May 24, 2012 by Phil Stella
Networking Strategies

Many COSE members recognize the power of effective networking as a key business strategy. But, if you fall into the trap of networking out of habit, driven by some outdated mindsets, you might be networking like an ineffective amateur. And, ‘if you always do what you've always done, you'll always get what you always got’.

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Maximize Your Tradeshow Value
written on January 20, 2012 by Phil Stella
Networking Strategies

Many COSE members use business expos and trade shows to market their products and services and network with prospects, clients and colleagues. If that strategy works for your business, here are four Best Practices to help you maximize your trade show experience, ROI and value.

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Now that’s a dumb question
written on December 13, 2011 by Phil Stella
Networking Strategies

 

You know that old adage, ‘There’s no such thing as a dumb question’? Sorry to spoil your fantasy, but that’s wrong. There are plenty of dumb questions. And my all-time favorite dumb question in a networking context is ‘Do you have a business card?”

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How is Your Elevator Speech
written on November 28, 2011 by Phil Stella
Networking Strategies

 

Regular readers know I write … and rant … a lot about Elevator Speeches, the simple answer to the often-asked question ‘What do you do?’  Sometimes maligned and often done poorly, Elevator Speeches are still a fact of life when you network.

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Elevator Speeches Revisited
written on October 27, 2011 by Phil Stella
Networking Strategies

 

Here’s the best elevator speech I’ve ever heard, from a good friend who is a financial planner. When someone asks him what he does, he simply says “I help take people from fear and frustration to financial freedom.’ Short, pithy, generates questions and is memorable.

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Making the Varsity Networking Team
written on October 14, 2011 by Phil Stella
Networking Strategies

Interact enough with members of the Varsity Networking Team and you’ll quickly realize how they got there. Here’s what we can learn from them:

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Where do you network?
written on September 30, 2011 by Phil Stella
Networking Strategies

 

'Where are some good places to network?’ As MindSpring Networking Strategies Expert, I get that question a lot. It’s very difficult to answer, especially briefly. The long answer involves a lot of work asking several other questions first.

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Some LinkedIn Rants
written on July 22, 2011 by Phil Stella
Networking Strategies

As part of my Social Media strategy that I learned from COSE, I now belong to a dozen business-related LinkedIn groups and regularly engage in their discussion threads. It’s a great way to learn new things, share ideas and regularly stay connected with your LinkedIn network through the weekly activity updates.

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Networking With Timely Follow-up
written on July 06, 2011 by Phil Stella
Networking Strategies

Let's assume you've just returned from networking at a COSE event. You met some people that could potentially help you accomplish your networking objectives and have several business cards. Good for you. Now what do you do?

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Networking With a Focused Script
written on June 28, 2011 by Phil Stella
Networking Strategies

The goal of your first brief interaction with a stranger is to begin to answer the question "Is this person someone I want to get to know better; someone who can help me ... OR someone I can help?"  To do that, you need information. 

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Networking Best Practices
written on May 25, 2011 by Phil Stella
Networking Strategies

Whenever two or more COSE members are in the same space, they typically network. No surprise there. Here are some Networking Best Practices they feel differentiate the networking pros from the networking amateurs.

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Networking With Business Card Finesse
written on May 10, 2011 by Phil Stella
Networking Strategies

Only one letter separates “networking” from “not working”! Now, many COSE members realize the mission-critical value of effective networking. Properly done, it can create mutually beneficial business relationships that help you do your jobs better, find better jobs and grow your businesses.

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Taking the Pain out of Sales Pitches
written on March 25, 2011 by Phil Stella
Networking Strategies


How many of you experience pain when you pitch business face-to-face, over the phone, in writing or in presentations? How many of you cause some pain for your prospects or customers as a result of those pitches? Looks like lots of hands going up for both questions. Good.

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The Bigger the Better
written on February 03, 2011 by Phil Stella
Networking Strategies

 

It’s not about the size of your network -- it’s about the relationships you build. I’ve been networking for a long time, and over the years, I’ve made many contacts who fell off the map and many who I still carefully nurture as valued business and client acquaintances.

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What Do You Do AFTER Your Elevator Speech
written on February 02, 2011 by Phil Stella
Networking Strategies

 

As COSE members and wannabe Power Networkers, many of us polish our finely crafted Elevator Speeches or 30-second commercials and deliver them with passion and purpose every chance we get.  Great. So let’s assume you’ve just done that at a COSE networking event … now what do you do?

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Referrals- by Kelcey Lehrich
written on January 11, 2011 by Phil Stella
Networking Strategies

 

Every sales representative, entrepreneur and business professional should have multiple sources of new clients, but almost every one of these individuals will tell you that the best source of new business comes from qualified referrals.

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59 Commandments of Business Networking
written on December 28, 2010 by Diane Helbig
Networking Strategies

With all of the conversations these days about business networking I wrote a guide for Small Business Trends

 

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