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Last week I gave the first 3 here are 3 more...
#6 - Implement premiums and upsells - 10-15% of your leads/clients will buy the package of goods/services you have so go ahead and create a "Platinum Package." Don't be bashful about it. I make fun of myself all the time as I am a sucker for the upsell. When I buy something I want the best. Have something in your business for guys/gals like me to buy from you. There is a percentage of customers who only want the best. You should always have an offering for them. These also are usually higher profit products.
#5 - Riches in Niches - figure out how to create a specialty niche(s) in your business to make your product/service more valuable. Creative thinking is important here. Look at your client list and find out the commonalities and create something to match it that is specific to that group. Be a specialist and get paid like a specialist.
#4 - Stay in touch with your clients more often - this is my favorite one. There is nothing more important than you creating deep relationships with your clients so they refer you and buy from you more often. Start with a monthly newsletter!
Dan Cricks
Results Marketing, LLC
Dan is an author and marketing & business consultant to many different professionals and types businesses. He currently has clients from all over North America and Australia. Dan speaks to many different groups locally and nationally, including business groups such as Chamber's of Commerce and different associations. Dan also will sometimes offer marketing seminars for these same groups. For more information contact Dan's assistant Alicia at 937-430-5651 or for a FREE report about marketing for any business go to
http://www.greatresultsmarketing.com/
or
http://www.nobscleveland.com/