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Why Consider an IT Audit?
written on June 06, 2011 by Laura Pettit Rusick
Innovation in Technology

Wow. IT audits – there’s an exciting subject!  Rather than cringing, remember audits are done for a reason.

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Great Lakes Brewing Co. Working to Green Local Restaurant Industry
written on June 06, 2011 by Eli Auerbach
Energy

The restaurant industry suffers from an extremely high employee turnover rate.  The high energy intensity of the industry also costs restaurants significantly.  Fortunately, there are steps that restaurants can take to curb these trends.  Working to proactively become more energy efficient and sustainable is one of the most effective solutions.  Locally, several restaurants have made strides to become more sustainable.  Perhaps none has done more than Great Lakes Brewing Company in Cleveland’s Ohio City neighborhood.

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How to Run a Successful Twitter Chat
written on June 06, 2011 by Jason Therrien
Social Media

A Twitter chat is not a new concept. There are a few that have been running weekly or monthly for a few years now, but starting a Twitter chat can be intimidating.

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Prioritizing Collection Activity - You Can't Call Them All
written on June 06, 2011 by John Doucette
Receivables Management

Two things are true for most businesses: a significant percentage of sales (and therefore receivables) are concentrated in a small percentage of customers and they have insufficient staff resources to contact every customer about past due payments. I suggest adopting a collection strategy that identifies priority accounts for ongoing personal attention and uses efficient automated processes to contact the others.

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Leading Horses to Water
written on June 06, 2011 by Eric Kurjan
Strategic Planning and Execution

Changing your behavior takes hard work and commitment, so what is the return on the investment for taking on the hard work of changing an organization?

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Alphabet Soup... How to Choose a Financial Advisor
written on June 06, 2011 by Frank Fantozzi
Business Financial Planning

I’m often asked ”Why should I hire you as my financial advisor?”  I normally respond that it depends on what you need. I’ll be the first to tell you that one financial advisor does not fit all.

As the financial markets become increasingly complex, so does the process of choosing an advisor. In 2008, we saw thousands of investors flee Wall Street and bank-affiliated advisors, but more often than not, they were not sure where to go once they left. Selecting the right advisor for you is no easy task, but a little guidance can go a long way in helping you cut through the clutter.

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Selling Strategies for the Future
written on June 01, 2011 by Tom Scully
Relationship Selling Strategies

The old saying “when prospects are enthusiastic, they are buying” does not hold true in this marketplace.  Enthusiastic prospects may be focused on the exciting possibility of your product or service because they either don’t have any money or cannot or will not make a decision.

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The Cost and Value of Social Media
written on May 31, 2011 by Katherine Bulava
Social Media

Here’s an article on the “true cost” of social media that, believe it or not, shows that there is real value in running social media campaigns in terms of customer retention, increased customer loyalty, increased customer spending and as a referral base.  While the costs outlined in the article apply to larger businesses, the cost for small businesses and non-profits can be significantly less, depending on the length of the campaign and the amount of work that you outsource versus the amount of work that keep in-house. 

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Immigration and its Impact on Diversity Part 2
written on May 31, 2011 by Tameka Taylor
Diversity Awareness and Education

Another area of diversity and inclusion management that is important to address is Immigration.  There are many myths and stereotypes that people have regarding immigrants and the immigration process. In the last article that I posted, the following 5 myths were discussed: 1) Most immigrants are here illegally; 2) It's just as easy to enter the country legally today as it was when my ancestors arrived; 3) There’s a way to enter the country legally for anyone who wants to get in line; 4) My ancestors learned English, but today’s immigrants refuse; and 5) Today’s immigrants don’t want to blend in and become “Americanized.” This article will continue the discussion of 5 additional myths.

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Changing Your Culture
written on May 31, 2011 by Roxanne Kaufman
Professional Advancement

It’s probably safe to say most of us have experienced this kind of insanity at one time or another.  That’s why it is so important to occasionally take a big step back to be sure we are making the right changes, at the right time, and in the right way - to get the improved results we want.

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Don’t Underestimate the Emotional Side of Exiting Your Business
written on May 26, 2011 by Chris Cooper
Succession Planning

When talking to business owners and professional groups about ownership succession, I tend to spend more than a little time on what might be termed the “softer” side of exiting a business. This could include relationships with a spouse, children, and other family members; relationships with employees, customers, and the community at large; life after retirement; and yes even illness and personal mortality.

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Networking Best Practices
written on May 25, 2011 by Phil Stella
Networking Strategies

Whenever two or more COSE members are in the same space, they typically network. No surprise there. Here are some Networking Best Practices they feel differentiate the networking pros from the networking amateurs.

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Workers’ Compensation: Righting a Wrong: The Employer’s Use of Mandamus Proceedings
written on May 25, 2011 by Ross Brittain and Schonberg
Workers' Compensation

At times, the receipt of a refusal order from the Industrial Commission of Ohio (an order denying a third-level hearing) may result in a discussion with our office as to whether or not further appeal may be taken to an adverse decision.

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Workers’ Compensation: The Industrial Commission of Ohio Discontinues the Regular Use of Video Hearings
written on May 23, 2011 by Ross Brittain and Schonberg
Workers' Compensation

If you recall, my article in the last newsletter was entitled “The Industrial Commission of Ohio Initiates Video Hearings.”  I emphatically told you that video hearings were “here to stay.”  As you can see, my prediction was a bit off, as the title of this article will tell you.  Keep in mind that I also picked the Browns to win the Super Bowl in 2008, so that should tell you a little something about my prognosticating skills.

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Success Strategies: Lessons Learned from Jim, Dan & Dr. Seuss
written on May 13, 2011 by Shelley Solomon Cull
Strategic Planning and Execution

My dad taught me many lessons on strategies for success. One business growth tip was, “you don’t always have to re-invent the wheel”. 

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Where to Start! Certified Divorce Financial Analysts: Save Valuable Time and Money in a Divorce Process
written on May 13, 2011 by Frank Fantozzi
Financing Solutions

Here is a somewhat disheartening and sobering fact: the US Census Bureau estimates that there are currently 50 percent as many divorces as there are marriages.  The divorce rate has doubled from that of the early 70s.

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Do You Know What This Is?
written on May 13, 2011 by Diane Helbig
Marketing 101

Many small business owners struggle with creating their marketing message and selling their product or service. There are various reasons for this including not knowing the answers to some basic questions.

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Do You Have a Prospecting Plan?
written on May 12, 2011 by Tom Scully
Prospecting

Ask salespeople to describe their prospecting plans and most will describe a medley of activities which often include: a little networking now and then, asking for referrals from time to time, following up with the leads generated by the marketing department, and “touching base” with former clients.  But, the last thing you’re likely to hear is an actual PLAN – a step-by-step process for identifying and contacting prospects on a consistent basis.

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Networking With Business Card Finesse
written on May 10, 2011 by Phil Stella
Networking Strategies

Only one letter separates “networking” from “not working”! Now, many COSE members realize the mission-critical value of effective networking. Properly done, it can create mutually beneficial business relationships that help you do your jobs better, find better jobs and grow your businesses.

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6 Reasons Why Successful Companies Use Outside Business Advisers
written on May 10, 2011 by Dennis Sommer
Growth Strategies

Have you ever wondered why successful companies use outside business advisers, consultants and coaches?  Successfully building a profitable business, year after year, has been compared to balancing an egg on your head, while standing barefoot on sharp knives. It’s not easy to do and a wrong decision can be a disaster.

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Why Change?
written on May 02, 2011 by Eric Kurjan
Succession Planning

Changing your behavior takes hard work and commitment, so does improving your business performance.

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Markets Transitioning into Spring
written on May 02, 2011 by Frank Fantozzi
Wealth Planning

The transition from March to April generally marks the turning point in the seasonal calendar from winter to spring. For many Americans, this transition also marks the end of pothole season and the beginning of mud season.

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Marketing's About Individuals, Not Companies
written on May 02, 2011 by Nikki Evans
Marketing 101

If you’re trying to get people interested in what you have to offer, direct your marketing toward the right audience and then talk to them as individuals.

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Profit Sooner Part 2: Marketing Plan in a Minute
written on May 02, 2011 by Shelley Solomon Cull
Marketing Plans

If plans to grow your business revenues and profits have been less than fruitful, here’s a quick fix. Learn how to do a marketing plan in a minute. OK maybe it will take 15 minutes.  Read on…

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Big Risks - Why Systems Integration is Critical to Growth
written on April 28, 2011 by Laura Pettit Rusick
Innovation in Technology

No matter the size of the organization, one of the most frustrating issues is having similar information stored in multiple places. It’s also a big risk for growing businesses.

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