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Six Ways to Develop Your Executive Presence
written on March 22, 2011 by Roxanne Kaufman
Personal Evolution

Often referred to as “bearing,” presence incorporates a range of verbal and nonverbal patterns (one’s appearance, posture, vocal quality, subtle movements)—a whole collection of signals that others process into an evaluative impression of a person.

So what?  What’s ‘Presence’ got to do with anything?

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Card Check is Still Alive
written on March 22, 2011 by Kenyon Mau
Creating a Positive Culture

A reader to a recent COSE Update asked what has been the latest on EFCA (Employee Free Choice Act). As recently as December 2010, I wrote an article on EFCA indicating the bill was not totally dead and that it could still be resurrected. 

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Charity Giving as a Part of Your PR Strategy
written on March 21, 2011 by Katherine Bulava
Public Relations

There are many reasons to give to a charity, including some of the more obvious like feeling good about yourself and a getting a tax write-off.  A great, yet oftentimes overlooked, reason is to define and affirm what you as a business stand for to your current and potential customers and, maybe, get some publicity out of it as well.

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Vulnerability - The Path to Relationships
written on March 21, 2011 by Jeff Nischwitz
Relationship Selling Strategies

We all know that relationships are the key to our success and that trust is the relationship foundation.  Enter the reality - we trust those that seek to be in control less and we trust those that are most open more. Interesting; by seeking to be in control we are making ourselves less trustworthy.  This article sheds light on the reality that being open and vulnerable is the quickest path to trust and the resulting deep and connected relationships.

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How to Effectively Advertise on Youtube
written on March 15, 2011 by David Goebel
Social Media

If you currently use Google Adwords you can easily advertise on Youtube, the number 2 search engine in the US.  This can be done by adding youtube.com in the placement ads for text and image ads.

 

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Fight or Flight... Should I Stay in the Market or Run and Hide?
written on March 15, 2011 by Frank Fantozzi
Investment Management

As history attests, the reason man still exists today is due to our great survival skills. There is a part of our brain that tells us when to fight and when to run.

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Tips for Making Effective Collection Calls
written on March 04, 2011 by John Doucette
Receivables Management

 

In most small businesses the person who is responsible for making collection calls is not a full-time professional collector but is someone with significant other responsibilities – a bookkeeper, salesperson or even the business owner. Here are some tips for making effective collection calls while maintaining good customer relationships.

 

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Keep Emotions in Check When Making Investment Decisions
written on March 04, 2011 by Frank Fantozzi
Investment Management

 

The recession and the continuing sluggish economy have pushed investors’ emotions to the extreme. Deciding what to do with your investments during tough times can be difficult, and emotions sometimes get in the way of making sound choices.

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50 Things to Consider When Planning to Sell Your Business
written on March 04, 2011 by Kipp Krukowski
Buying and Selling a Business

Maximizing value and minimizing risk is the goal for every business owner when preparing their business for sale. 50 Things to Consider When Planning to Sell Your Business is a list to help achieve this goal.

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C.I. Closing Intelligence - algorithms to Move Your Sales Pipeline Along
written on March 03, 2011 by Steve Krisfalusy
Relationship Selling Strategies

 

C.I., like A.I. (Artificial Intelligence), is not just created after one lesson. C.I. requires experiencing multiple lessons following certain algorithms (methods). That process allows the Intelligence to evolve to a higher level of being to self create solutions independently & opportunistically based on overall accrued comprehension.

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You Talkin' to ME?
written on March 03, 2011 by Nikki Evans
Marketing 101

If you’re writing for signs, websites or email, and you want people to do what you want them to, you should address their concerns first.  Maybe later, you can talk about yours.

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Five Steps To Sales Success
written on March 01, 2011 by Diane Helbig
Relationship Selling Strategies

 

So many people are starting businesses these days. In addition, there are many small business owners who have been confronted with the necessity to sell for the first time.

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Are You a DoItYourself Marketer- Get Online
written on March 01, 2011 by Karen Malone Wright
E-Marketing Tips and Trends

 

Every form of traditional media exists in new versions online. Most are free of charge to use, but require investments of time.

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Eleven Key Questions for a Business Broker to ask a Seller
written on March 01, 2011 by Kipp Krukowski
Buying and Selling a Business

 

Understanding the entire situation from the business owner’s perspective is important for a business broker to successfully sell a company.

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Invoicing and the Collections Process
written on March 01, 2011 by John Doucette
Receivables Management

 

The first step of the accounts receivable management process is invoicing.  It’s hard to collect an invoice that the customer does not have or which is inaccurate or incomplete so here are a few simple suggestions to make your billing process more effective.

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Ohio Supreme Court Case Could Expand Employee Workers' Compensation Retaliation Termination Lawsuits
written on March 01, 2011 by
Termination of Employees

 

A case currently pending before the Ohio Supreme Court could expand the rights of employees to sue their employers for workers’ compensation retaliation.

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Why Strategic Plans Fail
written on February 25, 2011 by Eric Kurjan
Strategic Planning and Execution

 

If you are expecting your strategic plan to magically come to life without focus, measurement and defined responsibility, then you are just one more statistic of failed execution.

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Smart Grids Can Lower Peak Demand and Improve Energy Efficiency
written on February 25, 2011 by Eli Auerbach
Energy

 

One of the more controversial and complex pieces of the energy efficiency puzzle is the smart grid.  Currently, electricity is almost universally billed at the same price per kilowatt hour, regardless of the season or time of day.  This flat pricing model to the consumer hides the reality of electric consumption – it varies widely, based on the hour of day and the time of year.  Improved technology, like the smart grid, gives the utilities additional options to address this variability and flatten that usage curve.

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Advance your brand from social media experimentation to activation
written on February 25, 2011 by Jason Therrien
Social Media

Many brands spent 2010 collecting friends, followers and likes on their various social networks. This is the year to do something with your established network.

 

 


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The CEO's Practical Overview of Cloud Computing - Part II
written on February 25, 2011 by Laura Pettit Rusick
Innovation in Technology

As we discussed last month, there is a continuum of “cloud computing” services available. We went over software as a service last month. This month, we review server virtualization in the cloud.

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Workers' Compensation - Beware of Employee Misclassification When Using Independent Contractors
written on February 22, 2011 by Ross Brittain and Schonberg
Workers' Compensation

 

Although many employers may currently be experiencing an uptick in their businesses, the uncertainty surrounding the direction of our country’s economy remains.  On top of the already-recognized economic uncertainty, a new incentive to stay “downsized” is the passage of health care reform.  The ever-increasing cost of health care has always been a major consideration for employers; however, it is heightened by new penalties to be imposed when employees opt out of company-sponsored programs or when employers fail to provide affordable health insurance to employees.  These penalties may run as high as $3,000 per employee. 

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Employee or Independent Contractor?
written on February 22, 2011 by Ross Brittain and Schonberg
Workers' Compensation

 

Consider this scenario:  Acme Builders is constructing a beautiful home for new Browns quarterback Brady Quinn.  Acme contracts with former Browns quarterback (and first round draft pick) Tim Couch, out of work and quite bored, to hang drywall at the worksite.  Tim verbally agrees with Acme that he is an independent contractor and therefore acknowledges that Acme will not provide him with workers’ compensation coverage.  A few days into the job, Tim sustains a serious workplace injury.  Although Tim’s injury itself is not surprising, Tim’s actions post-injury are surprising.  Despite his verbal agreement with Acme, Tim decides to file a workers’ compensation claim.  Acme contests the same under the assumption that Tim (as an independent contractor and not an employee of Acme) is simply not entitled to workers’ compensation benefits through Acme. 

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An Overview of LEED - Its Costs, Benefits, and Components
written on February 22, 2011 by Eli Auerbach
Greening Your Business

 

Over the past few years, the concept of green building has gone from the periphery of the real estate and construction business to a central component.  LEED (Leadership in Energy & Environmental Design) has become a mainstream buzzword and has come to dominate the market.  But despite its notoriety, there are still many people that are not familiar with LEED, do not understand the process, and/or do not see the benefit in green building practices and standards.

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The Three Secrets to Every Marketing Success
written on February 22, 2011 by Karen Malone Wright
Marketing 101

 

Every marketing project comes down to three basic components: story, audience, tools.

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The Power of Permission in Public Relations
written on February 22, 2011 by Katherine Bulava
Public Relations

 

When you want to borrow someone’s car or a pair of jeans or even a pencil, you ask permission first right?  So why is it that so many people don’t think to ask permission to email you or call you or give your name as a reference?

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